A Complete Custom Bag RFQ Template for Campaign Creators
A complete custom bag RFQ defines one product revision, quantity scenario and commercial scope so every quotation answers the same question. Include campaign context, dimensions, materials, construction, branding, packaging, colour quantities, sample requirements, quality criteria, timeline, Incoterm, payment and exclusions. Keep unknowns visible as assumptions. This prevents a low price based on missing components from being mistaken for a saving and gives the selected production team a usable starting file. The RFQ should also force deviations, evidence and validity dates into a comparable response format.
- Use the RFQ to Control Scope, Not Just Price
- State the Campaign and Market Context
- Define the Product, Dimensions and Fit
- Specify Materials, Colour and Components
- Describe Construction and Functional Tests
- Detail Branding, Labels and Packaging
- Build a Quantity Matrix That Respects MOQ
- Set Sampling, Quality and Inspection Requirements
- Request Timeline, Terms and Logistics Scope
- Issue, Clarify and Compare the RFQ

An RFQ is not a request that says “quote 1,000 premium backpacks.” It is a controlled package that lets technical and commercial teams price the same physical result. Our programme coordinator treats the RFQ as Revision 0 of the production record: open choices can remain, but they must be named, priced as options or supported by assumptions. This article supplies the structure and decision logic; creators should adapt every field to the actual reward.
Use the RFQ to Control Scope, Not Just Price
The first page should identify RFQ number, revision, issue date, response deadline, creator contact, confidentiality status and required quotation currency. Give every attachment a filename and revision. State which document takes precedence if a sketch conflicts with a table. Ask recipients to list deviations and assumptions in a dedicated response section. A quotation that silently changes fabric or removes packaging is not compliant, even when its total appears attractive.
Separate mandatory requirements, preferred choices and priced alternatives. Mandatory items should be quoted exactly or marked unable to comply. Preferred items may accept a documented equivalent. Alternatives should have a reason, specification, cost and schedule effect. This structure invites technical value without allowing an alternate to replace the base quote. For example, request the specified zipper in the base and a comparable local option as Alternate A, then evaluate evidence rather than brand recognition alone.
Ask for a price validity date and identify which inputs can move. Material, exchange rate, quantity, packaging and freight assumptions may have different validity periods. The bag manufacturing guide for campaign creators shows how the RFQ connects to sampling and bulk control. Treat the first quotation as an informed estimate until materials, construction and samples close the remaining assumptions. Do not publish a final campaign margin from an unqualified indicative quote.
Add a response-status field for every requirement: comply, comply with clarification, alternative, or unable to comply. Require a comment and document reference for the middle two statuses. This turns a narrative quotation into a checkable compliance matrix and prevents an attractive total from hiding 6 material substitutions. It also speeds clarification because the creator can focus on exceptions rather than rereading the full pack. The selected response should later be merged into the controlled production documents, not left as a detached sales attachment.
State the Campaign and Market Context
Explain where the bag appears in the reward structure. State whether it is the core reward, an add-on, a bundle component or merchandise. Include planned platform, target markets, target campaign close, survey-lock date and promised delivery window. Do not share unsupported backer forecasts as guaranteed purchase quantities. Instead provide low, base and high unit scenarios and identify which scenario the base quote should use. The context helps the production team flag timing or variant risks before launch.
Identify the user and use environment. Describe intended load, duration, weather exposure, age group, travel mode and care expectations. A commuter laptop bag, gym duffle and cosmetic pouch may share fabric but need different reinforcement, access and tests. State regulatory or retailer requirements known for target markets and request that gaps be identified. The RFQ is not a substitute for professional compliance advice, but it should expose which claims and destinations require it.
Summarise the campaign success criteria in measurable terms: unit cost ceiling if appropriate, approved-sample date, cargo-ready window, critical functions and acceptable package size. Avoid revealing a ceiling that is disconnected from required construction; if the target is not feasible, ask for the cost drivers and options. Mark public promises as fixed only when they truly cannot change. A feature still being tested should not be presented to the production programme as a guaranteed campaign claim.
Include the source and status of every forecast. A mailing-list survey, paid-traffic test and founder estimate have different evidential weight. Label each as observed, modelled or aspirational and provide the date. The production programme needs scenarios, not promotional confidence. Ask the respondent to state the last date on which quantity can move without changing material or line reservations. This connects uncertain campaign demand to concrete procurement decisions while preserving flexibility until it becomes costly.
Define the Product, Dimensions and Fit
Assign a product code, working name and revision. Include front, back, side, top, bottom and interior drawings with numbered callouts. State finished width, height and depth with tolerances at named measurement points. For soft bags, explain whether dimensions are measured flat, filled or on a fixture. Include strap lengths, handle drop, opening width, pocket size and any device fit. A statement such as “fits 16-inch laptop” should be paired with maximum device dimensions and padding allowance.
Describe capacity by intended objects and a test packing list rather than litres alone. Volume calculations for irregular soft bags can vary. Provide representative items and arrange them in the sample review. If ergonomics matter, state expected user range and test load, then ask for an adjustable prototype. Do not fix dimensions copied from another product when the internal architecture differs. The pattern team should be allowed to reconcile outside dimensions, seam allowance, foam and usable internal space.
Flag critical-to-quality dimensions. A logo offset may be visually important, while a laptop sleeve opening can determine function. Give each a tolerance or approval method and identify how it will be inspected. Not every seam needs a numerical tolerance; excessive unprioritised measurements can hide the important ones. Ask the technical team to return a dimensioned pattern or confirmation drawing before sampling so obvious conflicts are resolved before material is cut.
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Add a measurement report template to the RFQ instead of waiting for final inspection. It should list point number, nominal value, tolerance, sample result, bulk result and method. The respondent can confirm whether each point is measurable after assembly and propose a better location where needed. This early check prevents a tolerance copied from a hard product from being applied unrealistically to a soft bag. It also lets different samples be compared on the same basis.
Specify Materials, Colour and Components
Create a bill of materials with item number, location, description, composition, weight or thickness, finish, colour standard, preferred source and approved alternative rule. Cover shell, lining, foam, board, mesh, webbing, binding, thread and reinforcement. If material is nominated by a trade name, still request the measurable grade and evidence relevant to the campaign claim. “Oxford fabric” alone does not define fibre, denier, weave, coating, weight or performance.
List zippers, sliders, buckles, hooks, snaps, magnets and moulded parts by size, material, finish, colour and function. State whether a brand is mandatory or whether equivalents may be quoted separately. For custom hardware, request tooling cost, lead time, ownership, minimum, sample route and spare quantity. A custom puller can move the project into the 12–15 working day complex sample range, so it belongs in the initial RFQ rather than a late design note.
Define colour approval. Provide a physical standard, recognised colour reference or master component, and state acceptable differences across fabric, webbing, plastic and metal. Monitor images are not reliable bulk standards. Ask whether colour is stock, custom-dyed or lot-dependent, and request material minimums. Require notification before substitutions or mixed lots. Colour control affects both appearance and quantity because every colourway must be assessed against its own production minimum.
Request a material approval schedule beside the bill of materials. Each row should show sample reference, bulk source, expected lot date, approval evidence and substitution authority. This separates a material that was merely proposed from one reserved and checked for production. It also shows whether 3 dependent components must be approved in sequence. A complete BOM without dates can still fail the campaign timeline; a complete approval schedule links technical choice to the production critical path.
Describe Construction and Functional Tests
Use callouts for seam type, stitch rows, binding, edge finish, bartacks, box stitches, reinforcement patches, foam lamination, piping and stress points. Where the creator lacks sewing terminology, mark intended loads and appearance, then request the proposed construction. Do not prescribe a weak stitch merely to make the file look technical. The production team should return its method for approval, supported by a sample and functional test at critical points.
Convert claims into tests. For a carry load, state kilograms, duration, lift cycles and failure criteria appropriate to use. For water resistance, state exposure method, time and permitted ingress. For zippers, straps, colourfastness or abrasion, identify the required standard or ask a qualified laboratory to propose one. Label early internal checks as development evidence rather than certified results. If a claim requires third-party testing, request cost, sample count and turnaround separately.
Ask for manufacturability comments. The RFQ response should identify operations likely to create variation, inaccessible seams, excessive material layers, tooling needs and features that constrain output. Invite 2 options when a simpler method could retain function. Record accepted changes in a revised tech pack and quotation. An RFQ that punishes every technical question encourages silent assumptions; one that controls alternatives creates a more dependable production route.
Include a sequence-criticality note for difficult operations. If a logo must be applied before a pocket closes, or a reinforcement must be inserted before lining assembly, the RFQ should make that dependency visible. Ask the respondent to flag any feature that cannot be inspected after completion. Those features may require first-piece photographs or inline checks. Cost and quality both improve when the control point occurs while the work remains accessible, not after the bag is fully assembled.
Detail Branding, Labels and Packaging
For every logo, state method, size, colour, location, orientation, artwork file and tolerance. Embroidery, screen print, heat transfer, woven labels, patches and moulded marks behave differently and have different minimums. Request a strike-off or component sample where appropriate. Avoid phrases such as “logo as usual.” If campaign images show a mark, the RFQ should define it well enough that the delivered reward matches the public presentation.
List required labels and content: brand, care, fibre, country-of-origin, size, compliance, barcode or fulfilment identifier. Confirm legal content with qualified advice for target markets. Specify material, dimensions, position and language. Keep removable campaign inserts separate from permanent sewn labels. This can localise information without creating another physical bag style. Ask how variable labels will be applied and verified against reward codes.
Define unit packaging and export cartons. State polybag or paper protection, desiccant if professionally advised, hangtags, inserts, barcode position, carton strength, maximum weight, assortment, marks and pallet preference. Request estimated packed dimensions and gross weight at quotation, then verify them from an approved sample. Packaging affects freight and backer presentation, so it cannot remain a generic afterthought. Require approval before a packaging material changes.
Request packaging evidence at both unit and carton level. A beautiful individual box may crush when 12 units are stacked, while a strong export carton may exceed a fulfilment centre's weight limit. Ask the respondent to provide pack-out quantity, orientation, internal protection and estimated compression risk. The approved sample should include a representative pack, and the RFQ should state who bears the cost of changes after a logistics provider rejects the proposed carton configuration.
Build a Quantity Matrix That Respects MOQ
List quantity by product code, style, colourway and destination packaging. The working MOQ is 500 pcs per style and per colourway. Ask for prices at relevant scenarios, perhaps 500, 1,000 and 2,000 units, but do not imply commitment to the highest break. Clarify whether the price breaks apply to one colour or the total and whether material minimums create additional conditions. A total of 1,000 does not automatically support 4 colours of 250.
Translate reward tiers into production units in a separate worksheet. A single tier produces 1 bag, a pair tier produces 2, and a bundle may combine several codes. Keep service stock as an explicit line, not hidden rounding. A 2%–3% reserve can be modelled as a campaign planning range where appropriate, subject to quality and fulfilment risk. Ask whether over- or under-delivery is permitted and how any quantity variance is invoiced.
State the colour-lock date and the consequence of missing minimum. Options may include closing a colour, moving it to a later batch or converting selections with backer consent. Do not ask the production team to buy material against a live preference poll. The RFQ should request the last responsible date for quantity confirmation based on material and line bookings. The bag sourcing questions guide helps creators prepare these decisions before quote requests are issued.
Add an allocation rule for campaign uncertainty. The RFQ can ask for a base quantity with separately priced option quantities, but it should state when the option expires and whether material can be reserved without a final colour split. This is not an instruction to order speculative stock. It is a way to understand the cost of flexibility before launch. Any reservation charge, cancellation consequence or nonrefundable material must be explicit and approved in the final commercial documents.
Set Sampling, Quality and Inspection Requirements
Specify sample stages, required quantity, materials, branding, packaging, costs and target dates. Standard sampling takes 6–10 working days after inputs are confirmed; complex designs may take 12–15 working days. Ask what starts the clock and which materials will be substitutes. Require each sample to carry a product code and revision. State that bulk production begins only after written approval and closure of any documented deviations.
Attach a preliminary quality plan. Identify critical dimensions, functions, workmanship points, cosmetic expectations, packaging and defect examples. Request incoming material checks, pilot-run review and inline control. Final inspection uses AQL 2.5 to ISO 2859-1 as the stated basis, with inspection level, lot, sample size and critical, major and minor definitions agreed for the order. AQL should not appear as an unexplained acronym on the quotation.
Request quality documentation and release responsibility. Name who books inspection, who receives the report, who can authorise shipment and what happens after failure. Ask whether rework and reinspection cost is included when failure arises from nonconforming production. Preserve time for correction. The cargo-ready date should follow quality review, not be defined as the final sewing day. The bag factory audit-question guide offers deeper due diligence for the proposed site.

Require the RFQ response to separate prevention, inspection and remedy. Prevention describes material and process controls; inspection describes sampling and tests; remedy describes what happens after nonconformance. A respondent who names only final AQL has not explained how repeated defects will be stopped. Ask for report timing, correction authority and reinspection responsibility. This commercial detail matters because an inspection result without time, budget or authority for action cannot protect the campaign delivery promise.
Request Timeline, Terms and Logistics Scope
Ask for a dated schedule from RFQ clarification through sample, material commitment, pilot, production, inspection, packing and handover. Standard bulk production is 35–50 days after approvals and agreed order conditions. Require the response to identify exclusions such as creator review, test-lab time or a custom mould. State the campaign close and survey-lock dates so the programme can identify impossible overlaps before a delivery promise is published.
Request the base quotation on FOB Xiamen and define the named handover. Ask for estimated export cartons, dimensions, gross weight and cargo-ready window for logistics planning. Freight, destination charges, duties and fulfilment should remain separate unless specifically quoted by an authorised provider. Do not compare FOB with EXW or delivered pricing without normalising scope. The production price is one part of the backer-delivery budget.
State the standard payment structure of T/T 30/70, subject to the final agreement and milestone evidence. Request legal entity, beneficiary, currency, bank-charge treatment, tax treatment where applicable and quotation validity. The RFQ should also ask for warranty handling, spare-part availability, change-order rules, intellectual-property controls and required insurance evidence. Obtain professional advice for legal and customs matters; the RFQ is a commercial specification, not a legal opinion.
| Section | Required response | Evidence | Common gap |
|---|---|---|---|
| Product | Revision and compliance | Marked drawings | Generic description |
| Materials | Grade and source | BOM and swatches | Trade name only |
| Quantity | Price by colour | Quantity matrix | Pooled MOQ |
| Quality | Control and AQL plan | Defect list | AQL acronym only |
| Timeline | Dated milestones | Capacity allocation | Lead-time headline |
| Commercial | FOB and 30/70 scope | Formal quotation | Missing exclusions |
Ask for 3 dates for every critical path item: required-by date, current forecast and latest safe date. Three is the schedule structure, not a promise of certainty. The gap shows available float and gives the creator an early warning when material or approval consumes it. Require the respondent to identify which event moves cargo-ready timing. A single final date hides whether the programme is healthy or whether every remaining stage already depends on perfect execution.
Issue, Clarify and Compare the RFQ
Issue the same revision to every shortlisted recipient and hold questions in a shared clarification log. When one answer reveals a material omission, send the clarification to all recipients without exposing confidential pricing. Set a deadline for questions and another for compliant responses. Late information can be accepted, but record the version it changes. Do not negotiate price against different technical assumptions; first achieve comparable scope.
Create a compliance matrix with each mandatory field, response, deviation, evidence and risk. Compare base price, alternatives, sampling, tooling, testing, packaging, lead time, payment and exclusions. Add a technical and quality score before a commercial rank. The custom bag vendor comparison guide explains the next step. If an option is lower because it changed material, show the saving and performance difference separately instead of ranking it as the same product.
After selection, do not discard the RFQ. Merge accepted clarifications and alternatives into a new controlled specification and purchase package. Close every assumption, attach the approved sample record and obtain a final quotation. Our production team should receive only the authorised revision. The RFQ has succeeded when the selected route can be sampled, inspected and scheduled without relying on private memories of what the creator “really meant.”
Archive the clarification log with the award decision and mark rejected alternatives clearly. A later team member may otherwise revive a cheaper material or obsolete colour because it appears in an old response. Create a one-page basis-of-award summary naming selected revision, quantity, price, key alternatives, open conditions and next gate. This bridges procurement and sampling without forcing the production team to interpret several weeks of correspondence. The RFQ then remains evidence, while the award summary points to current authority. Ask each accountable owner to acknowledge the final summary before sample or bulk work proceeds. Store that acknowledgement with the authorised revision so later decisions can be traced without reopening rejected options.
- Product
- Code, revision, drawings, dimensions
- Materials
- BOM, colour standards, approved alternatives
- Quantity
- Units by style and colourway
- Quality
- Tests, defects, AQL 2.5 basis
- Timing
- Sample, approval, 35–50 day production
- Commercial
- FOB Xiamen, T/T 30/70, exclusions
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Send us your sketches, reward quantities and target dates to convert them into a quote-ready custom bag brief.
Frequently Asked Questions
What is a custom bag RFQ?
A request for quotation is a controlled product and commercial package sent to shortlisted production options. It defines the revision, materials, dimensions, branding, packaging, quantities, quality, timeline and terms to be priced. A useful RFQ also requires assumptions and deviations to be disclosed. It is more specific than a general enquiry and earlier than the final production order.
What files should be attached to a bag RFQ?
Attach marked drawings, dimensions, bill of materials, artwork, colour references, quantity matrix, packaging needs, preliminary quality plan and campaign timeline. Give each file a revision and date. At least 1 overview document should list all attachments and their precedence. Unlabelled inspiration images can support direction but should not be treated as production specifications.
How detailed should bag dimensions be?
Provide finished width, height and depth plus critical openings, pockets, straps and device fit. Define how soft dimensions are measured and give tolerances where function depends on them. Do not measure every seam without priority. Identify perhaps 5–10 critical-to-quality dimensions as a project-specific range, then ask the technical team to confirm conflicts before sampling.
What is the MOQ to include in the RFQ?
Use 500 pcs per style and per colourway as the working minimum. Request relevant price breaks such as 500, 1,000 and 2,000 only when they help campaign planning. Clarify whether breaks apply per colour. A total 1,000-piece quote should not imply that 4 colours of 250 are acceptable.
How should materials be specified?
List composition, weight or thickness, construction, finish, colour and intended performance for shell, lining, foam, webbing and components. A generic name such as Oxford fabric is not enough. Ask for approved-alternative rules and bulk-lot confirmation. At least 1 physical or recognised colour reference should control important appearance decisions.
How long should the RFQ allow for sampling?
Standard sampling takes 6–10 working days after required inputs are confirmed. Complex bags can take 12–15 working days. The RFQ should ask what starts the clock and add creator review plus courier time separately. Identify development and approval sample stages rather than assuming 1 prototype answers every question.
What quality language belongs in the RFQ?
State critical dimensions, workmanship, function tests, packaging and defect examples. The stated final inspection basis is AQL 2.5 to ISO 2859-1, but inspection level, lot and classifications still need agreement. Request incoming, pilot and inline controls. Do not rely on the phrase “high quality” because it has 0 measurable acceptance criteria.
What production lead time should be requested?
Request a dated 35–50 day bulk production plan after approvals and agreed order conditions. Ask for material, pilot, cutting, sewing, inspection and packing milestones. Keep campaign close, survey lock, freight, customs and fulfilment outside the production range. If a shorter time is offered, require the capacity and process assumptions behind it.
What Incoterm should the bag RFQ use?
The standard quotation basis is FOB Xiamen. Name the handover clearly and request carton dimensions, gross weight and cargo-ready window. Destination freight, duties, taxes and fulfilment require separate budgeting. Do not compare an EXW quote with FOB pricing until inland and export responsibilities are normalised.
What payment terms should the RFQ state?
State T/T 30/70 as the standard structure, subject to the final agreement and milestone evidence. Ask for the legal entity, beneficiary, currency and bank-charge treatment. Verify any later beneficiary change through a second channel. The campaign cash model should also reserve inspection, freight and backer-delivery costs outside production payment.
How many quotations should a creator request?
A focused comparison of 2–3 qualified, compliant quotations is generally more useful than many incomplete replies. This is a practical range, not a fixed rule. Screen technical fit and identity before asking for detailed work. Use the same RFQ revision, clarification log and compliance matrix so the final ranking reflects comparable scope.
What happens after an RFQ is awarded?
Merge accepted assumptions, alternatives and clarifications into the controlled tech pack, final quotation and agreement. Link the approved sample to that revision and close open material or colour points. Issue 1 authorised order pack to the production team. Preserve the RFQ as the decision record, but do not let obsolete fields conflict with the production documents.
People Also Ask
What does RFQ mean?
RFQ means request for quotation. It defines the product and commercial scope that shortlisted parties must price.
What belongs in a bag RFQ?
Include dimensions, materials, construction, branding, packaging, quantity, quality, schedule, Incoterm, payment and exclusions.
What is the custom bag MOQ?
The working minimum is 500 pcs per style and per colourway.
How long does a custom sample take?
Standard sampling is 6–10 working days; complex products may need 12–15 working days.
How long is bag production?
Plan 35–50 days after approvals and agreed order conditions.
What quality standard should an RFQ name?
Use product-specific criteria and the stated final inspection basis of AQL 2.5 to ISO 2859-1.
What commercial terms should be requested?
The standard basis is FOB Xiamen with T/T 30/70, subject to the final agreement.